One-Line Bio
Multicultural Strategist engaged in B2B PR, communications and research relating to ethnic and culturally diverse groups.
Biography
Rupa Ranganathan is an advertising and public relations professional from India deeply engaged in multicultural strategy/research and business intelligence in the United States. She also conducts business to consumer and business to business qualitative research.
She has led the multicultural conference practice at Strategic Research Institute for over nine years between 1998 and May 2007, and launched her consulting practice in May 2007.
Prior to this, she was the General Manager, Marketing and Public Relations with The Apollo Hospitals Group, a global healthcare brand.
She can be reaced at rupa(at) multiculturalstrategist.com
Interests
Latino, African American, Asian American and other immigrant and culturally diverse segments. South Asian consumers and India marketing opportunities. Health Literacy and multicultural healthcare communications. Music, Philosophy, Religion, Films and People.
